Spatial & Branding
Foundry is a Singapore based home and lifestyle company. It retails various products of brands it represents. It also has it's own collection of furniture, lighting and accessories.
The many aspects of duality of the brand takes its inspiration from it's origins in Singapore, where modernity and tradition exist side by side. The important aspect and process of making is highlighted whenever possible. The interior of the space and the branding reflect Foundry's characteristics of melding the old and new.
This is again handled in the same treatment with its collaterals where the dependable and classic Granjon font is used against a backdrop of emerging designs and designers.
Produced by Foundry